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Conscious Luxury Mindset

Conscious Luxury is the mindset.  It’s about sustainable awareness and sustainable execution as consumers want the “back story” of manufacturing and relevant experiences. 

Sustainable is status. Ethical Valuation of Luxury Brands: Luxury brand stories today are transparent. Products and experiences must be meaningful to consumers lifestyles right now. 

Conscious luxury is the focus as well as on sustainability; social responsibility, diversity and inclusivity. 

Health and Mindfulness: Affluent consumers continue to focus on this.

‘Wellness’ is the gold of today. Consumers now feel it is vital and brands should continue to create and offer accordingly as this is not expected to change anytime soon. ‘Solitary Leisure’: People doing activities alone has defined this pandemic. ‘Homebody Economy’: According to McKinsey & Company the “homebody economy” persists. Consumers and employers are adjusting to the norm of remote work models and hybrid work models. There is corresponding shift in purchases and investments focused on home-based working and living (to help with safety and wellness.) McKinsey expects to see this trend continue. 

Ann Shatilla
Ann Shatillahttps://hollywoodtrendreport.com
Hollywood Trend Report is executive produced by veteran 5 time Emmy nominated and award-winning news journalist Ann Shatilla, a five-time Emmy Award winning and nominated news TV news & radio anchor, TV news producer, strategic communications business and crisis management consultant, public speaker, moderator, filmmaker, magazine, newspaper and online news writer and media personality. Shatilla is also the longtime TV producer providing TV news reports to the Associated Press Television covering news out of Hollywood and lifestyles and trends out of Los Angeles and Las Vegas. During the pandemic, Ann Shatilla was extensively guiding businesses in USA and Canada as a Senior Strategic Communications PR Pandemic Consultant to flourish through these times and she continues to do so now post-pandemic to guide and re-work how they do PR and Marketing for today’s new reality media, PR and client landscape. Additionally, for nine years, she is the curator and teacher of the “State of Luxury Power Panel Series with Ann Shatilla“ business seminars by the Beverly Hills Chamber of Commerce. Additionally she is owner and executive producer of the 30-minute news-style TV magazine show “STATE of BUSINESS NEWS REPORT; Top Businesses Leading the Way” out of Los Angeles airing independently on KTLA-5 and cable companies carrying the network across US and Canada. If your business would like to be covered on the TV show or this HollywoodTrendReport.com website - contact us at: StateofBusinessNewsReport@gmail.com | StateofBusinessNewsReport.com or HollywoodTrendReport@gmail.com
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